National Handbag Day is celebrated every year on October 10th. This day recognizes the cultural and fashion significance of handbags, which have become essential accessories in daily life. It’s an opportunity for people to appreciate the craftsmanship, design, and personal expression that handbags represent.
Historically, small pouches were used to hold coins, medicine, or small personal items. Over time, these pouches grew larger and more complex, accommodating the increasing needs of modern life—such as holding keys, cosmetics, and even laptops. As society became more mobile, the handbag’s role expanded to suit both function and fashion.
Today, handbags range from everyday totes that fit a variety of items to luxury haute couture bags like the Hermès Birkin or Chanel 2.55. These high-end bags, often costing thousands of dollars, symbolize status, wealth, and personal identity, becoming iconic pieces that reflect individual style and societal standing.
On this day, many people take a moment to appreciate the craftsmanship and design that go into their favorite bags. Brands and retailers often join in the celebration too, offering special promotions or launching new collections. It’s not just about admiring handbags—it’s also about actively participating in the fashion world.
When Is National Handbag Day?
We hope this table will be a valuable resource for anyone in the fashion industry, including retailers, marketers, and event planners. By providing the exact dates and weekdays for National Handbag Day, we aim to help you plan your marketing campaigns, special events, and social media posts with ease and precision. This way, you can maximize engagement and ensure your efforts align perfectly with this special day. We also hope it’s useful for individuals who want to stay on top of the day, so you never miss out on handbag-related celebrations or deals. We’re here to make sure you’re always prepared for this stylish occasion.
| Year | Date |
|---|---|
| 2024 | October 10, Thursday |
| 2025 | October 10, Friday |
| 2026 | October 10, Saturday |
| 2027 | October 10, Sunday |
| 2028 | October 10, Tuesday |
| 2029 | October 10, Wednesday |
| 2030 | October 10, Thursday |
How to Celebrate National Handbag Day
There’s no single ‘right’ way to celebrate this day, but we still want to share a few creative ideas with our readers. These ideas are tailored for those who want to celebrate online using the #NationalHandbagDay hashtag, and they’re also perfect for fashion influencers and brands looking to engage their audience on social media.
Share Your Collection
Post pictures of your favorite handbags, from a beloved classic to a recent addition. Create a carousel post showcasing different bags from your collection, highlighting what makes each one special.
Outfit of the Day (OOTD)
Feature your handbag in an #OOTD post, showing how it complements your outfit. Share tips on how to style certain bags with different looks. Also add the #NationalHandbagDay hashtag.
Throwback Thursday
When National Handbag Day falls on a Thursday, combine it with #ThrowbackThursday by sharing a nostalgic post of a handbag you’ve had for years or a memorable moment involving a favorite bag.
Unboxing or Review Video
If you’ve recently purchased a new handbag, create an unboxing video or write a review. Share your first impressions, thoughts on quality, and how it fits into your wardrobe.
Handbag Care Tips
Share tips on how to maintain and care for handbags, including cleaning methods, storage advice, and tricks to keep them looking new. This can be done in a video, a series of stories, or a carousel post. You can let this video by Isabelle’s Style inspire you:
Polls and Q&A
Engage your followers with interactive polls or Q&A sessions focused on handbags. Start by asking them about their favorite handbag brands, which can spark interesting discussions and provide insights into trending labels. You can also create polls that let your audience vote on their preferred handbag styles, such as totes, crossbody bags, or clutches. To make it even more engaging, ask followers to share stories or pictures of their go-to bag for different occasions, like work, casual outings, or special events.
Collaboration with Influencers
If you’re a brand or business, consider partnering with influencers or fashion bloggers to promote your handbags. Offer exclusive discounts or giveaways to the influencer’s audience, creating a sense of urgency and encouraging immediate purchases. You can also collaborate on styling challenges, where the influencer showcases different ways to style your handbags, inviting their followers to participate by sharing their own looks.
User-Generated Content
Encourage your followers to share their own handbag photos using a specific hashtag. Repost their content to your account, building a sense of community around the celebration.
Flash Sales or Giveaways
Brands can celebrate by offering flash sales, exclusive deals, or hosting a giveaway where followers can win a handbag. Promote these events heavily on social media to drive engagement.
Story Highlights
Create a dedicated highlight on your Instagram profile for National Handbag Day, where you can save all related content, making it easy for followers to find and revisit. This highlight can include behind-the-scenes looks at your handbag collection, sneak peeks of upcoming releases, influencer collaborations, and customer testimonials. It’s also a great spot to showcase user-generated content, such as photos and videos from followers who participated in your polls, Q&A sessions, or styling challenges.
Before You Go:
We have many more national days lists for you to explore.
- Food-related national days: complete list of national food days, pasta & noodles days, vegan & vegetarian days, mushroom days, ice-cream days, pizza days, coffee days, chocolate days, wine days, alcohol & drinking days.
- Non-food national days: National Days Calendar 2025 (check out the printable calendars in my Etsy shop), National Days for Teachers, and a wide array of special lists such as cat days, dog days, animal days, cleaning & organizing days, book days, music days, family & relationships days, national days for women, stationery days and even Harry Potter days.
- Country-specific national days: Australian national days, more coming soon.
