National Penguin Day, also known as Penguin Awareness Day, is observed each year on January 20. The observance focuses on education and conservation, drawing attention to the environmental challenges penguins face.


Founding and Origins

National Penguin Day began in 1972 in Alamogordo, California. The day is credited to Gerry Wallace, a local resident who marked January 20 as “Penguin Day” on his wife Aleta’s calendar. After Aleta shared the idea in a local newsletter, the date gained attention and slowly spread beyond their community.

The observance later reached the Naval Weapons Center in Ridgecrest, California, where informal celebrations and a group known as the “Penguin Patrol” helped bring wider recognition. Over time, January 20 became established as a national awareness day.


🐧 Despite frequent online confusion, this January observance is separate from World Penguin Day, which takes place on April 25 and has different origins.


Purpose of the Day

National Penguin Day serves both as a celebration of penguins and as an educational platform.

  • Conservation awareness: The day highlights threats such as climate change, melting sea ice, overfishing, and habitat disruption, all of which directly affect penguin populations.
  • Education: Zoos, aquariums, and schools use the date to explain penguin biology, including adaptations like countershading, which helps penguins blend into their environment while swimming. Penguins are also studied as indicators of ocean health.
  • Habitat protection: The observance encourages support for conservation groups working in the Southern Hemisphere, where all wild penguin species live.

When Is National Penguin Day?

National Penguin Day takes place every year on January 20. To help you plan, here are the upcoming dates for this observance.

YearDateDay of the Week
2026January 20Tuesday
2027January 20Wednesday
2028January 20Thursday
2029January 20Saturday
2030January 20Sunday

Did You Know? Facts About Penguins

Want some facts about penguins to share online? Here is some interesting penguin trivia you can share online with the hashtag #nationalpenguinday:

  • Penguins are birds, but their bodies evolved for swimming rather than flying.
  • Their wings function as flippers, allowing them to move efficiently underwater.
  • Different species vary greatly in size, from the emperor penguin, the largest, to the little blue penguin, the smallest.
  • Many penguin species form long-term breeding pairs and rely on vocal recognition to find mates and chicks within large colonies.

For more penguin facts, watch the video below:


Recognition and How It Is Observed

While not a public holiday, National Penguin Day is widely recognized by educators, researchers, and wildlife organizations. Interest increased after 2010, when scientific institutions began using the date to share research and conservation messages with a broader audience.

In 2020, Cincinnati Zoo & Botanical Garden helped boost public attention through social media by highlighting a newly developed penguin habitat.

Common ways people observe the day include wearing black-and-white clothing, sharing penguin facts online using hashtags such as #NationalPenguinDay or #PenguinAwarenessDay, and watching documentaries like March of the Penguins.

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National Days,

Last Update: January 20, 2026

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